for the first time the COHO Expo: The Coffee & Hospitality Expo, co-located with The European Coffee Symposium has taken place this week in Berlin. The European Coffee Symposium in Berlin brings together leaders from Europe’s coffee and hospitality sectors. This event offers valuable business insights, engaging conversations with industry leaders and fosters meaningful connections within the industry.
Some highlights:
The Espresso House story from 1996 and beyond
debating automatic vs. traditional espresso machines and the impact of data and technology in coffee
insights on transforming coffee waste into value-added products
importance of community building and fundraising
iconic Italian espresso machine manufacturer's cultural legacy and relationship-driven growth strategy
panel discussion on EUDR strategies
Masterclasses hosted to deep dive into some of the key branded coffee shop markets across Europe, the megatrends shaping the coffee market and joining to explore consumer preferences coffee-at-home and the retail environment.
Very interesting to see the premiere of the new movie “The Rise of Espresso” an emotional journey of the history of Espresso, showcasing the transformation of Espresso from an Italian tradition to a global cultural phenomenon.
